Setting up a website for your business using WordPress? You have certainly made a fantastic choice, as WordPress is one of the best platforms on the planet! Your next step will be to customise the look of your website and whilst there are plenty of free and low cost generic designs to choose from, it is much more beneficial to invest in a custom design. Here we will outline four benefits of bespoke WordPress website designs and explain why they are a must-have for all businesses.
Make your WordPress website stand out and give it a unique selling point by hiring professional web designers in Manchester.
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Unique to your company
The problem with using generic WordPress themes and designs is that hundreds, if not thousands, of other companies use them too. If you want to make your business website stand out amongst the crowd, a unique WordPress web design is a must. Spending money on a bespoke design for your WordPress site will allow you to benefit from a custom look that your visitors will find engaging. A good WordPress web designer will also incorporate the personality of your brand into the design, to give it character and make it more memorable to visitors.
Clean and effective code
Having a bespoke WordPress website design created by experienced Manchester web designers will give you the peace of mind that the code is clean and effective. The problem with some WordPress templates is that the code is messy, which often results in slow page loading times and errors. Clean code is also critical to the success of your website in terms of SEO. Your site needs to be easy for search engine spiders to crawl and index.
A professional and experienced WordPress agency will have designers and developers with the skills to produce clean and concise code that optimises your website for SEO and helps ensure fast page loading speeds.
Having a custom design built from scratch will allow you to incorporate all of the features you require to ensure your WordPress website offers users a great experience.
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Features to suit your requirements
One of the best things about having a bespoke WordPress web design created for your website is that you can pick and choose the features you require. This means that if you wanted an image slider on the home page or need the site to be Retina-ready, you could put in your requests and the designer will incorporate them into your website design, when building it from scratch.
The problem with downloading generic themes and designs is that you will end up with features that you do not use, which can feel like a waste of money.
Tailored to your budget
Whilst bespoke WordPress web designs are more expensive than generic themes and layouts, it is worth paying the extra money to have a design that is unique to your company. Most WordPress agencies will tailor their web design services to their clients’ budgets, giving businesses both big and small the chance to benefit from a bespoke design.
If you are concerned about the cost of custom WordPress designs, shop around for quotes to get a better idea of reasonable prices. Start-up companies should also look for WordPress website designers that specialise in working with smaller companies, as they are likely to offer their services at a more budget-friendly price.
Conclusion
If you want to make your business website stand out for all of the right reasons, it is definitely worth investing in a bespoke WordPress website design. A bespoke WordPress design can boost your business’s image, in terms of professionalism, engage customers and increase your conversion rates. Having a custom design created will also allow you to pick and choose the features, ensuring that the site meets your requirements and that you do not have to spend money on things you will not use.
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