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PPC for B2B

PPC for B2B

Precision ads that drive profitable sales for manufacturers, wholesalers, distributors and suppliers

Google & Microsoft Ads tailored to boost ROAS and grow sales for B2B ecommerce companies such as manufacturers, wholesalers and distributors.

We build and manage high-performance PPC campaigns tailored specifically for B2B ecommerce companies

Request PPC audit

Contact us to discuss your PPC for B2B needs

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Is your business struggling with...

  • A plateau (or decline) in ecommerce sales?
  • Poor performance from current Google/Microsoft Ads?
  • Inefficient ad spend & lack of in-house expertise?
  • Difficulty targeting niche B2B buyers effectively?
Speak to one of ppc experts
  • Managing huge product catalogues in your ad feeds?
  • Limited team resources to constantly optimise ads?
  • Troubleshooting / tracking issues?

Increasing conversions and revenue for leading cable supplier

Spend: -8%
Conversion rate: +134%
Conversions: +28%
Revenue: +20%
ROAS: +30%

“Working with Fluid Commerce has been a genuinely valuable experience. Their proactive, strategic approach to PPC, combined with a strong grasp of the latest market trends and updates, has helped drive real growth for our business. They’re always thinking ahead and bring a clear focus to every campaign.”

View FS Cables Case Study

Built for the Unique Challenges of B2B Ecommerce

We don’t just run ads. We design strategies that drive real business growth.

Request a PPC Audit

Precision Targeting

Custom campaigns and audiences that align with the B2B buyer journey.

Data-Driven Optimisation

Bid management, campaign structure, and audience layers that work with your margins and sales cycle.

Feed & Catalogue Expertise

Advanced product feed optimisation to manage and scale even the largest catalogues.

Copywriting & Creative

Ad copy and creative that not only speaks to your target audience, but converts them.

2024 uk paid media awards winner PPC
PPC - UK Paid MEdia Award Winner badge
UK-Paid-Media-Award winner - PPC
UK Biddable Media Award 2021 winner badge

Partner with an award-winning PPC for B2B ad agency

We combine the power of AI and automation with human-driven insights and analysis to deliver highly-targeted campaigns that engage and convert. 

As part of our proven B2B PPC process, we:

  • Dive deep into your business – to understand your business model, product range, USPs, competitors and challenges
  • Create a profile for your audience – to get a clear picture of how and where prospective customers search for your products
  • Define a value proposition that will set you apart and resonate with your audience
  • Build a structure to boost the visibility of popular and profitable products and minimise wasted spend
  • Provide support with new product or range launches, where appropriate – including gathering market insights and identifying opportunities.
Speak to a PPC expert
"Working with Fluid is a very easy and simple process. I would (and have) recommended Fluid to others due to their fantastic service and communication."

Freddie Dalton
Group E-commerce Strategy & Performance Specialist | Cablecraft

PPC success stories

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FPE Seals
PPC for B2B | Projects
FS Cables
PPC for B2B
Cablecraft
B2B Adobe Commerce | Consultancy | Magento Support | PPC for B2B
Moda Furnishings
Adobe Commerce | Magento Support | PPC for Retail
kitchen with wooden flooring
Best4Flooring
Adobe Commerce | Integrations | M1 to M2 Migration | Paid Social | PPC for Retail

Want an experienced PPC partner by your side?

Book a free discovery call

  • Discover how Fluid Commerce can give your business the advantage
  • Share your digital objectives and pain points
  • Learn more about our approach and expertise
  • Discuss timeframes and budgets
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Please let us know how we can help? Have a question for us? Ask away.

Manchester HQ
5th Floor, 19 Spring Gardens, Manchester, M2 1FB

London
White Collar Factory, 1 Old Street Yard, London, EC1Y 8AF

0161 762 4920
[email protected]

Services
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Recent Work

FPE Seals

Fletcher Stewart – Magento B2B case study

FS Cables

Pearson Hydraulics

Salon Business Solutions

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