Customer portal development
for manufacturers, wholesalers, distributors and suppliers
Increase revenue with customer portals by Fluid Commerce that transform purchasing journeys and account management
For manufacturers, wholesalers and distributors, customer portals are the key to increasing online revenue by giving your customers a tailored experience that ensures their specific needs are met.
A trade portal needs to be about more than improving internal efficiency, it needs to offer a buying experience to customers that is fast, effective and provides the custom prices and catalogues they require.
Your customers also want advanced account management, without needing to pick up the phone, and a B2B specific customer portal developed by Fluid Commerce can provide all that.
At Fluid Commerce, we design and build feature-rich customer portals with leading ecommerce platforms Magento, Adobe Commerce and Shopify. Contact us today to set up a call to discuss your customer portal needs. You can use the form on this page, or click here, to get in touch.
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Why a dedicated customer portal matters
- Account-level pricing and catalogues - Display customer-specific pricing, discounts and product ranges automatically.
- Streamlined ordering and re-ordering - Enable quick order entry, bulk uploads and one-click repeat purchases.
- System integrations - Connect your ERP, CRM and inventory management to ensure accurate stock, order and customer data.
- Self-service account management - Let customers manage purchasing, view invoices, track deliveries and request returns 24/7.
- Scalable B2B performance - Built on platforms proven to handle complex B2B transactions for large scale companies
- Reduced admin load - Free up your sales and customer service teams by automating repetitive order and enquiry processes.
Platforms Fluid builds customer portals on
Adobe Commerce / Magento
For businesses with complex pricing rules, large catalogues and deep integration needs, Magento and Adobe Commerce deliver advanced B2B functionality out of the box. We use Magento and Adobe Commerce to build high-performance customer portals.
Shopify for B2B
For companies that want a fast-to-market, flexible and user-friendly B2B solution, Shopify for B2B offers a robust foundation. We customise Shopify’B2B features, integrate with ERP systems, and extend functionality with apps and custom development, giving you a modern portal that’s intuitive for both your customers and your internal teams.
Key features of our customer portals
- Custom-designed portal UX and UI for trade customers
- Tiered pricing, contract terms and catalogues per customer
- Bulk, repeat and CSV ordering
- Real-time inventory visibility
- Invoice and credit management
- Multi-user company accounts with permission controls
- Quote request and approval workflows
- Integration with ERP, PIM, CRM and logistics systems
- Secure login and access control
- Mobile-friendly design for on-the-go buyers
Why choose Fluid Commerce to develop a customer portal?
- Specialists in B2B ecommerce, focused on manufacturers, wholesalers and distributors
- A strategic growth partner for your business, guiding the way
- Certified experts in Adobe Commerce, Magento Open Source and Shopify for B2B partners
- Deep technical expertise for ERP, CRM and logistics integrations
- A growth-focused approach that builds portals designed to evolve with your business
- A collaborative partnership with transparent communication and measurable results
Let’s build your B2B customer portal
If you are a manufacturer, wholesaler or distributor, Fluid Commerce can create a customer portal that transforms your online business, with unparalleled B2B specific features and advanced account management. Contact us today to discuss your customer portal requirements.
"Fluid provides us with a level of technical capability and industry knowledge to direct and compliment our digital strategy and execution. They are partners in our success."
Andy McGovern and Maurice Suter, Stone Group
B2B Success Stories
Want an experienced agency partner by your side?
Book a free discovery call
- Dive deep into your business – to understand your business model, product range, USPs, competitors and challenges
- Share your digital objectives and pain points
- Learn more about our approach and expertise
- Discuss timeframes and budgets